Loading screen displaying the text "The Coveted" against a black background.
Three women with long, wavy hairstyles wearing denim outfits, representing "The Coveted" brand aesthetic.

The Coveted Booking Revolution

The Coveted is a cutting-edge platform designed to bridge the gap between beauty professionals and their clients. From intuitive admin tools to a seamless stylist discovery and booking experience, it’s a one-stop destination for elevating the beauty industry.

Role

Product Design, Product Management

Period

2024

"The Coveted" homepage showing a search bar to find stylists, diverse models, and featured salons with stylist profiles.

Built for Admins, Styled for Efficiency

At the heart of The Coveted lies a robust admin panel built on Strapi, empowering the internal team with precision and control. It’s more than just a CMS - it’s where data comes to life. Admins can oversee every detail, from managing stylist profiles to analyzing user behavior, ensuring the platform evolves alongside its growing community. This backend hub isn’t just functional - it’s intuitive, reflecting the same polish seen across the entire product.

Stylist-Centric Tools, Elevated

For stylists, The Coveted offers a custom-built dashboard tailored to their needs. This isn’t just another tool, it’s a space for them to showcase their expertise, build trust, and foster meaningful client relationships. From uploading intro videos and managing schedules to streamlining appointment requests, every feature is crafted with their craft in mind. It’s not about adding more tasks - it’s about making their day-to-day simpler and more rewarding.

Three mobile screens from The Coveted admin for stylists showing profile editing, salon listing, and appointment requests.

Connecting Clients to Experts

The client-facing experience transforms the process of finding and booking stylists into something more meaningful. Clients can explore profiles, watch stylist introduction videos, and seamlessly book their ideal match - all within a visually refined and intuitive interface. Every step of the journey, from discovery to booking, is designed to feel personal, efficient, and inspiring. It’s not just about functionality - it’s about creating a connection.

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